Run smarter ads from one AI marketing workspace.

Henex AI turns your product into campaign strategy, on-brand creatives, and reviewable launch plans — then monitors performance across Meta and TikTok and tells you exactly what to test, scale, pause or refresh. Strategy, creative, ops and intelligence in one managed workspace.

Guided AI actionsMeta & TikTok workflowsBuilt for operator control
app.henex.ai / command-center

Dashboard

AI insight ready

Last 7 days · Meta + TikTok · connected workspace view

Meta
TikTok
Blended ROAS
3.4+18%
Active campaigns
12+2
Creatives live
48+7
Avg. CPA
$11.20-9%
Performance
ROAS vs. spend
ROAS Spend
Creative leaderboard
By ROAS
  • Summer Set — Hook A
    ROAS 4.8
    Scale
  • Glow Routine — UGC
    ROAS 4.1
    Scale
  • Bundle Deal — Static
    ROAS 2.6
    Hold
  • Founder Story — Reel
    ROAS 1.4
    Pause
AI recommendationsClear next moves
Scale “Summer Set — Hook A”

ROAS trending up 4 days straight on Meta with stable CPA. Suggested: +25% daily budget.

Refresh “Founder Story — Reel”

Frequency 4.2 and CTR dropping. Creative fatigue detected — 3 refresh angles ready.

Pause weak TikTok ad set

CPA 2.3× target over 4 days with no winning creative. Suggested: pause & reallocate.

Guided changes · clear campaign history
Synced 2m ago All platforms healthy

Product experience preview. Connected accounts show workspace-specific campaign data.

1
AI marketing workspace
for every team
2
Ad platforms
Meta · TikTok
90%
Less manual busywork
in campaign ops
24/7
Always-on monitoring
fatigue & performance

Built for operators across growth categories

DTC ecommerce
Beauty and skincare
Consumer electronics
Fashion and apparel
Food and beverage
Local services
Health and wellness
Home and lifestyle
DTC ecommerce
Beauty and skincare
Consumer electronics
Fashion and apparel
Food and beverage
Local services
Health and wellness
Home and lifestyle
The problem

Running paid ads has become a blizzard of tabs, tools and guesswork.

Teams have more data than ever, yet the next decision is harder to make. Creative can't keep up, performance signals are scattered, and the tools that promise to fix it either do too little or take too much control.

01

Creative output that can't keep up

Ad platforms reward fresh angles and constant testing — but design bottlenecks, long review cycles, and ad fatigue slow teams down long before winners get found.

02

Data everywhere, decisions nowhere

Spending is spread across Meta, TikTok and reporting tools, yet the next move is still a guess. Teams drown in numbers without a clear signal on what to test, scale, pause or replace.

03

Autopilot tools are a leap of faith

Full-automation tools change budgets and creatives without warning. One unchecked change can quietly burn a budget — so teams stay reactive instead of strategic.

The solution

An AI marketing operating system, not another point tool.

Henex AI is the workspace where strategy, creatives, campaign management and performance decisions finally connect. It brings your whole ad workflow into one managed workspace — so AI does the heavy lifting while you keep total control.

Strategy to launch, in one flow
Reviewable actions, not autopilot
One view across Meta & TikTok
Clear next moves, in plain language
Intelligence & recommendations
Fatigue · winners · next moves
Performance monitoring
Spend · ROAS · CPA across platforms
Creative generation
Strategy · angles · on-brand ads
Campaign approvals
Controlled AI · full history
Business & product context
One source of truth for every workflow
How it works

From product idea to live campaign — in five controlled steps.

A repeatable workflow that replaces chaos with clarity. Every step builds on the last, and nothing goes live until you say so.

01

Add your business & products

Drop in brand, audience and product details once. Henex AI builds a living context layer every workflow pulls from — so nothing starts from a blank page.

02

Generate strategy & creatives

Get campaign strategy, angles, hooks and on-brand ad creatives in minutes — purpose-built for the platform and audience you're targeting.

03

Plan, build & request campaigns

Turn ideas into structured campaign plans, then submit reviewable campaign requests for Meta and TikTok — no copy-paste chaos across tabs.

04

Review, confirm & send

Sensitive campaign actions wait for confirmation before sending. See exactly what will change and keep a full history of who did what.

05

Monitor, detect & improve

Track performance, surface winners and weak spots, catch creative fatigue early, and get AI recommendations on what to test, scale, pause or refresh.

Capabilities

Everything you need to create, launch and improve campaigns.

Nine connected capabilities replace a stack of disconnected tools — each one feeding the next so your marketing compounds instead of stalling.

AI campaign strategy

Turn a product and goal into a structured strategy — positioning, angles, audience direction and a testing roadmap, not a wall of generic copy.

Ad creative generation

Generate on-brand static and short-form ad concepts, hooks and variations built for Meta and TikTok — organized for fast iteration.

Campaign planning

Map objectives, budgets and creatives into shareable plans your team and stakeholders can align on before anything spends.

Campaign builder

Assemble structured campaigns with targeting, budget and creative sets, then prepare them for confirmation in a clean launch flow.

Campaign Approval Workflow

No campaign change goes out blind. Inspect every change with a full audit trail and a clear launch path.

Performance monitoring

Synced spend, ROAS and creative signals across connected platforms in one view — less bouncing between Ads Managers to understand what's happening.

Campaign intelligence

Auto-detect winning and weak campaigns so the next decision is obvious, and stop rewarding ad sets that quietly drain budget.

Creative refresh & fatigue detection

Catch creative fatigue before ROAS slips, and get fresh, performance-aware refresh ideas tied to what's actually working.

AI recommendations

Plain-English next moves: what to test, improve, scale, pause or replace — each one reviewable, with the reasoning behind it.

Campaign intelligence
Live
Summer Set — Hook A
ROAS 4.8x
Scale
Glow Routine — UGC
ROAS 4.1x
Scale
Bundle Static
ROAS 1.2x
Reallocate
Founder Reel
ROAS 0.9x
Refresh
Recommended next move
Scale the two winners (+25%), refresh the fatiguing reel, and reallocate budget from the weak bundle.
Performance intelligence

Know what to scale, pause and refresh — before it costs you.

Henex watches performance around the clock and turns noise into clear signals. It catches creative fatigue early, flags your real winners, and gives you reviewable recommendations — so every next move is a decision, not a gamble.

Best & worst campaign detection
Auto-surface winners to scale and weak campaigns draining budget — across Meta and TikTok.
Creative fatigue detection
Spot rising frequency and falling CTR early, with performance-aware refresh ideas ready to go.
AI recommendations, reviewed
Plain-English next moves — test, improve, scale, pause or replace — each one yours to approve.
Safety & control

Powerful AI you actually trust at the wheel.

Henex is built on a simple principle: AI should make you faster and sharper, never reckless. That's why sensitive actions wait for confirmation, so you get the speed of automation with the control of a human in the loop.

Human-in-the-loop by design

Review before launch

Every proposed change is visible and inspectable. You see exactly what will happen before a single dollar moves or a creative goes live.

Controlled, not autopilot

AI proposes, humans approve. No silent budget swings, no surprise creative swaps — Henex never takes an action you didn't sign off on.

Full action history

A complete, auditable log of every approved action, who approved it, and when. Perfect for teams, agencies and multi-client work.

Multi-platform

One workspace for Meta, TikTok and beyond.

Stop living across five tabs. Henex brings your ad platforms into a single media buying workspace with the same review, monitoring and history model everywhere.

Meta Ads workflows

Build, review and monitor Meta campaign requests from one workspace. Track synced spend and ROAS, surface winners, and refresh fatiguing creatives — without living inside Ads Manager.

What you get
  • Campaign requests & review
  • Creative performance tracking
  • Fatigue + scaling signals
Why Henex AI

Not a copy tool. Not an agency. A new category.

Henex AI combines what used to take a stack of separate tools and a team of people — strategy, creative, ops, monitoring and intelligence — into one controlled workspace.

Capability
Henex AI
Generic AI copy tools
Full-automation ad tools
Traditional agencies
Strategy + creatives + ops in one workspace
Meta & TikTok campaign workflows
Guided campaign changes with review history
Performance monitoring & campaign intelligence
Creative fatigue detection + refresh ideas
AI recommendations you can review and act on
Full action history & audit trail
Transparent, no long retainers

Comparison reflects typical category positioning, not claims about specific named products.

Who it's for

Built for anyone who runs ads to grow.

From a founder launching their first product to an agency managing dozens of accounts — Henex adapts to how you already work.

Ecommerce founders

Ship more winning creatives and spend with confidence, without building a full in-house growth team.

Product sellers

Turn a single product page into a real campaign plan, creatives and a Meta or TikTok launch request.

Media buyers

Stop hand-jamming spreadsheets. Run a clean review-and-launch workflow and let AI surface the next move.

Marketing agencies

Standardize strategy, creative, and campaign approvals across every client with a full action history per account.

Growth teams

Align paid, creative and brand on one source of truth, with monitoring that never sleeps on a fatiguing winner.

Small businesses

Run paid ads like a serious team would — clear plans, controlled launches, and recommendations in plain language.

Operating model

Designed for teams who treat ads like a repeatable operating system.

Henex AI brings the core paid-growth workflow into one place: strategy, creative, campaign setup, review, monitoring and learning.

Connect product strategy, creative packs, campaign approvals, and action history in one workspace so campaign work is easier to inspect and repeat.
CL
Connected launch workflow
Strategy, creative and review
Monitor creative fatigue, spot weak spend patterns and turn performance signals into refresh angles before a campaign gets stale.
CP
Creative performance loop
Fatigue, winners and refresh
Prepare media-buying actions with clear budget, risk and platform context, then keep every launch decision visible in the audit trail.
MB
Media buying control
Budget, risk and history
Early access

Start building campaigns with Henex AI.

Henex AI is in early access. Request a spot to get hands-on with the workspace, or talk to us about agency and team plans.

Starter

For founders & sellers testing paid ads

Early access· Request access
  • Business & product context layer
  • AI campaign strategy & creatives
  • Meta campaign workflows
  • Campaign confirmations & Action History
  • Performance monitoring
Request access
Most popular
Growth

For scaling brands & media buyers

Early access· Most popular
  • Everything in Starter
  • TikTok campaign workflows
  • Creative fatigue detection & refresh
  • Campaign intelligence & winners
  • AI recommendations engine
  • Priority creative generation
Request access
Agency

For agencies & growth teams

Custom· Talk to us
  • Everything in Growth
  • Higher ad account and social profile limits
  • Team roles & review flow
  • Cross-platform comparison
  • Advanced reporting exports
  • Expanded campaign and automation limits
Talk to us

Final pricing will be published at general availability. Henex AI never auto-spends your ad budget without your confirmation.

FAQ

Questions, answered.

Everything you need to know about how Henex AI works and what it controls.

It's a full AI marketing operating system. Copy generation is one part; Henex also covers strategy, creative concepts, campaign planning, protected launches, performance monitoring, intelligence, and recommendations in one workspace.

No. Henex prepares sensitive actions for your confirmation before anything changes, so you keep full control of your budget.

Henex AI currently supports structured campaign workflows and monitoring for Meta Ads and TikTok Ads.

Henex is designed to make people faster and sharper, not to replace them. It removes manual busywork, surfaces clearer signals, and gives reviewable recommendations — so your team spends time on decisions instead of data entry.

When your ad accounts are connected and synced, the monitoring layer surfaces spend, ROAS, winning and weak campaigns, and creative fatigue across platforms — so the next move is based on current account data instead of a guess.

Every proposed change is reviewable before launch and logged afterward. You always have a full, auditable history of who confirmed what and when, including teams managing multiple ad accounts.

Yes. Henex is built for everyone from founders running their first campaigns to agencies managing multiple ad accounts in one workspace.

Start building campaigns

Your AI marketing workspace is one click away.

Turn product ideas into strategy, creatives and smarter ad decisions — with AI that keeps campaign decisions clear before they affect spend.

Henex AI | AI Marketing Operating System